MINI vision concept: a look at the designs of the future

MINI vision: a look at the designs of the future
all images courtesy BMW group

in preparation for the third-generation launch of the MINI’s new models, anders warming, head of MINI design, has unveiled an exclusive look at the upcoming MINI designs of the future at the ‘MINI design@home event. revealed in the form of a 3D hologram, the ‘MINI vision concept’ combines the underlying features and values of MINI with future-focused aesthetic and technical innovations such as interactive driving and customization technologies. referencing the design of the classic MINI, the new ‘MINI vision’ retains the hexagonal radiator grille and integrates both the bumper and auxiliary lights into the grille. in addition to the concept’s lightweight construction techniques, aerodynamic features such as air intakes and outlets around each front wheel arch optimize airflow alongside an integral, air-channelling roof spoiler.

the 2014 MINI cooper is expected to be the first production vehicle released under the MINI vision concept.

the MINI vision retains design cues from the classic MINI

MINI vision concept: a look at the designs of the future
video courtesy BMW group

the concept provides a look at the upcoming MINI designs of the future

the concept combines aesthetic and technical innovations such as interactive driving technologies

the driving experience control switch allows one to transform the vehicles interior configuration

the interior incorporates a transparent and open cockpit, sweeping doors and a ‘floating’ centre console, giving both the driver and passengers the opportunity to interact with the ‘driving experience control switch’, allowing one to transform the vehicles internal fabric in the blink of an eye.

the interior incorporates a transparent and open cockpit, sweeping doors and a ‘floating’ centre console

interior view

(left) oliver sieghart, head of interior design MINI, (right) anders warming, head of MINI design