‘ibérico ham from spain’ brand logothe logo was engraved with a metallic ink on collateral materials
to increase awareness and sales in the U.S. market of the premium ibérico ham from spain, a branding and marketing campaign was launched – headed by american design studio JRDG to create a brand logo and identity, website and marketing materials. positioned like a luxury product, the ibérico prosciutto logo emphasises a leg of ham – covering aspects of advertising, merchandising, point of sale, press release, event and interactive communications.
ibérico logo lock up and primary colors
ibérico logo
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