the Floorwer

the Floorwer by tan chee sing from malaysia

designer's own words:

The Floorwer is an infographic painted on the pedestrian streets to promote Matsuyama city to the tourists and locals.

The local residents of Matsuyama city select the types of flowers to be painted on the tarred street ( using temporary paint that is washable ). Event, dates, venue & tourist spots are included in selected Floorwer.

The spots where Floorwer are to be painted are decided together by the local residents & the city council.

Illustration of how the Floorwer can be painted on a pedestrian walkway, with some Matsuyama Design Week logos installed on the sides of the walkway.

 

the Floorwer
Illustration of how the Floorwer can be painted on a public plaza, with some Matsuyama Design Week logos installed on the plaza.

 

the Floorwer
Illustration of how the Floorwer can be painted at the junction between a street and a railway track, with some Matsuyama Design Week logos installed on the sides of the street.

 

the Floorwer
Illustration of how the Floorwer can be painted on a pedestrian street, with some Matsuyama Design Week logos installed on the sides of the street.

 

the Floorwer
Illustration of how the Floorwer can be painted on a pedestrian walkway, with some Matsuyama Design Week logos installed on the sides of the walkway.

 

the Floorwer
Illustration of how the Floorwer can be painted on a pedestrian walkway, with some Matsuyama Design Week logos installed on the sides of the walkway.

 

the Floorwer
Description of the design concept of the Floorwer.

 

the Floorwer
Description of more details of the Floorwer.