moleskinerie logo competition by Dino Cafuk from croatia
designer's own words:
first step of creative process : feather, pen, people, history, handmade,
writing, drawing, painting, brush, ideas, emotions,
travel, life, elegant, useful, popular, notes, paris...
second step of creative process :
the idea was to create logo from these
words, but to make the whole thing more
effective i decided to choose
the most familiar words.
step 4 of creative process - experimenting :
after i tried all rotations, combinations, positions
of feathers, i stopped at two feathers making a circle.
idea was born !?
while looking at this feather circle i thought of something brilliant called “positive - negative”.
idea was to remake feathers in the way they make
another symbol inside their borders.
step 5 of creative process - the making of :
new symbol that
i mentioned in step 4
is a pen. with two feather in a circle, one dot and
one line i created a positive - negative
illusion of a pen.
step 6 of creative process - making of :
rotation of logo is based on pens
natural position.
the final touch :
in the end i wanted to make a logo more elegant,
special and unique, so i added a few color and i tried to achive
golden effect. this is a final logo edit.
font :
as a text part of a logo i used my own hand-writing
font, which i think goes pretty well with a pen in symbol. whole logo is a vector so it can be easily editable for web
( molekinerie blog ) or for print.
now lets take a look at a logo and see the result!