Madsun by Pulukadang Sarem from indonesia

Global warning is the keyword for my concept. It is for me the most important thing, that people can get the information easily and fast, without ignoring other aspects. Very simple illustration, with simple color tones, makes this design not only applicable to adapt for different types of mediums, e.g. textile or even outdoor unit such as bus, but this will also reduce production cost, e.g. for campaign. Simple character, which is quite familiar for most people, very simple color tones, can reduce the recognition process. The sun is getting mad. The earth has no protection, and feels the heat so badly. Everything starts to melt, and sweat, are we next? ....