LVQR 2011 Joana Pais by Pais Joana from portugal
designer's own words:
Inspired by the simple basic element - cheese cutter into triangles - I decided to explore it as one of the two decorative elements presented in this composition. Using contemporary tools to create some sort of virtual art, I leaned in what a computer can provide in terms of mathematical coordinates and multiplications.
On the other hand, i was inspired by the color - RGB, color that is light, and the possibility to enjoy the games of color-light transparencies it can offer.
This exercises are the result of symmetries and harmonies, in which a simple cheese piece can construct complex floral compositions, harmonious and joyful. The center of the "flower" is the symbol of the brand, known since childhood, and that focuses in it this dance of dynamism and movement that is created around itself.
There is also the influence of the portuguese culture, of the amazing tiles you can find in the streets and houses.
LVQR – 01
LVQR – 02
LVQR – 03
LVQR – 04
LVQR – 05
LVQR – 06