Inspired

Inspired by Rui Palma from portugal

designer's own words:

the main idea for this project was the tagline "inspired perfomance" from infiniti. from this point forward, i assumed that everything around us inspires our goals in life and design lines, like in the cars from this brand. through the infiniti logo, i created a short animation film around details from the logo. in each shot we can see portions of the logo where reflection of specific themes are visible such as: mountain, countryside, beach and city. through this themes it is possible to associate others elements such as people in each environment, this way the video would be more human and tell us a story that everything inspires infiniti, Nature and people in their different lifestyles.

Inspired video

cam01_pp_0075.jpg Shot#1 detail

cam02_pp_0075.jpg Shot#2 detail

cam03_pp_0075.jpg Shot#3 detail

cam04_pp_0075.jpg Shot#4 detail

opcoes.jpg Themes options for reflections