ideas in a moleskine shared in moleskinerie

ideas in a moleskine shared in moleskinerie by joao miranda from portugal

designer's own words:

ideas in a moleskine shared in moleskinerie
i would say that moleskinerie is a depository where you share ideas, drawn/ wrote in your moleskine. and that's why my logo is base in a lamp shape (symbol of ideas) along with a pencil (the action) , all drawn together with the m (the identity), the main reference of the moleskine logo.
the moleskinerie typeface is a redesign of the moleskine copperplate. it is a simple stroke, just as you can have with a pencil, it is real clean and it brings the visual connection to the moleskine logo.
about the colours the passion red cliché is allied with a spark of yellow, mixing the feeling of energy and passion within what you carry in your moleskine.

Main Logo

lamp2.gif Vertical Logo

lamp3.gif Logo variations and minimum dimensions

lamp4.gif Concept

lamp5.gif Typography