enigma a mystery

enigma a mystery by Navneet Saini from india

designer's own words:

The world is dynamic and so am I… In fact most of today’s generation is.

Each day is a day full of fresh ideas, unforeseen challenges and new explorations. In such dynamism, when monotony starts playing its role, life gets very boring and dull. That’s exactly what we feel when in the morning we open our wardrobes to dress up and we see same clothes to wear… What do we do?

We end up in a mall and come out with shopping bags full of clothes. What is the result…???

There is an unending chain that deteriorates earth’s resources. In the present scenario, ‘sustainability’ is the need of the hour… and that has been the major underlying thought of my multi-purpose, reusable design.

4 in 1 product –
- pyjama
- capri
- top
- hand bag

Ooooh… how does it work…???

Don’t worry, there’s no rocket science involved…

In the era of new and new mechanizations, I have tried to revive the evergreen fasteners – zip and snap buttons, to produce the 4 in 1 product which is not only a boon to the new fashion conscious generation, but also heads towards sustainability.

INTRODUCTIONenigma a mysteryPYJAMAenigma a mysteryCAPRIenigma a mysteryTOPenigma a mysteryBAGenigma a mysteryBRANDING