elaars lifestyle showroom by priyanka p. from india

Originally an old office space, the site was a semi-basement with faint windows and hardly any sunlight with around 3 feet clearance from the ground level. The task was to surrogate the old shabby space with a state-of-the-art showroom space.

The design inception started with an attempt to create an influx of light, good enough to create a ramified environment and an illusion of an eclectic space. Several Bamboo trees were planted outside the windows to give the look of a garden outside. This juxtaposition of subtle greenery adds a Turing feel to the whole showroom space.

The requirement of the showroom was to display itself in every possible bit. Since the major focus of display was sanitary fixtures, a minimal attention is rendered to the floor and the ceiling. This allows the users to concentrate on the products more effectively.

accent light is used on the products and the whole showroom works on a zero ambient lighting principle. This not only makes the showroom an energy efficient space but also adds a pinch of romance to the entire area. Following the needs, the ceiling is painted black and the flooring is plain IPS flooring.

The client also deals with tile companies, hence certain panels and backdrops are put to display some dramatic tiles, mostly mosaic, and small format tiles.

The core concept was to create actual bathrooms, complete with all essentials. A total of FOUR concept spaces are hence created and the balance area is used to showcase accessories and other random basins and WCs, etc.

Each display is separated by the other through an apparent/non-apparent partition. Each partition is different from the other to avoid monotony. For example, the first partition is done by metallic chains with a diamond cut which becomes visible when light falls on it. The second partition is a wooden screen painted in white. The third is an open shelf with various artifacts placed in it.

The Feature-Wall is a indemnified attempt to focus on other vital products which need attention. It is done by creating an interesting composition of mirrors on a wall with a long hanging counter, showcasing various kinds of basins.