cinderella by ryan yoon from usa

Exploring the way of combination
Craftsmanship + Mass products.
This is an era of mass production. Many people use the mass production furniture. Although the mass products became main stream, the craftsmanship and the art crafts made by their own process never end. The values created by craftsman’s process cannot be replaced by any mass production process. Our trial is to combine the value, which comes from craftsmanship, to the mass products. Cinderella gives a possibility to differentiate the ready-made furniture.