ARART by mukaitakeshi from japan

Artistic Concept:
ARART is an application that breathes life into objects.
ARART presents a new platform of expression connecting artistic creation with reality.
By connecting the expression on the mobile device with reality, ARART impresses or gives alternative, new values. For instance, when overlaying ARART onto a well-known masterpiece, a new story will unfold, as if time trapped inside the painting had been stirred alive.
We can enjoy a whole new experience by overlaying ARART onto various objects that make up this world.

ARART web site:
http://arart.info/

ARART in App Store:
http://appstore.com/arart/
https://itunes.apple.com/us/app/arart/id594400399?l=en&mt=8

Technical Realization:
ARART is a kind of augmented reality.
However, we are self-confident that we achieved to success re-designing and giving new values to the existing augmented reality technologies.
ARART presents a new experience and a new way of communication that we had never before.
By overlaying the camera of a mobile device onto objects, the ARART-system will detect images and objects that are registered and will display an animated image on top of said object.
By associating animated images displayed on mobile devices with the detected images,
and then, by editing those animated images delicately (by adjusting colour, cropping and shading off those animated images, they will be blended or be close to the detected images of reality world), so that we can much hardly recognise the border between real and virtual.

Additional Info:
Now, we sometimes hold ARART workshop that anyone can become a ARART creator and make changes, give movements to various objects around us.
And more, we collaborate with some artists in artworks.
For instance:
“Uroboros Torch” Masayuki Akamatsu
“Bloom Color” Yutaka Kitamura
“IMA+ARART” IMA (Photograph magazine)