:::ANNIVERSARY STYLE_THE LAUGHING COW'S LOGO DESIGN 2011:::

:::ANNIVERSARY STYLE_THE LAUGHING COW'S LOGO DESIGN 2011::: by Lorenzo Calamai from italy

designer's own words:

IN THE REALIZATION OF THE FIRST THREE LOGOS, AS IS CLEARLY VISIBLE, I DID GET CARRIED AWAY BY SYMMETRY AND BY THE PLAY OF COLOR (RED & BLUE, RED & BLUE), TRYING TO REACH A CONCLUSION AT 99% SIMPLE AND DYNAMIC, BUT WITH DETAILS TAKEN CARE OF A MILLIMETER.
IN THE OTHER LOGOS INSTEAD I FOCUSED ALL MY ATTENTION IN EXPRESSING THE CONCEPT OF "LET THE OLD MAN AGAIN," CREATING ENERGY, NOT WITH THE COLOR, BUT WITH THE WRITING AND THE FORM.
WORKS VERY SIMPLE, BUT GREAT VISUAL IMPACT.

ANN_LOGO_01

lvqr02.jpg ANN_LOGO_02

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