‘unlimited’ orange unlimited 2008 – website by poke london image courtesy poke london
nicolas roope ceo of poke london was a speaker at the recent belgrade design week 09.
poke is a creative company which focuses on inventing and making interactive things. they work primarily on web based projects which they feel is a good avenue in which to explore their creativity. they build experiences, services and other digital products that people can engage with.
among the many projects his firm created numerous campaigns for telecommunications company ‘unlimited orange’. they received the 2008 webby award in the category of ‘design aesthetic’ for their unlimited orange website design.
‘unlimited’ orange campaign – website by poke london image courtesy poke london
‘unlimited’ orange campaign – website by poke london image courtesy poke london
‘balloonacy’ – internet balloon race image courtesy poke london
poke london launched the ‘balloonacy’ campaign for unlimited orange to promote their ‘pay as you go’ animal plans for cell phones. ‘balloonacy’ was the world’s first online balloon race aiming to target the market of 18 -24 year olds. over 42 000 balloonists and 2000 race host sites took part. a navigable 3d map charting displayed the pilots progress and balloon current location, all in a race to win a holiday to ibiza. view the full video here
poke london received the 2009 webby award for their ‘balloonacy’ website.
‘balloonacy’ – internet balloon race image courtesy poke london
‘balloonacy’ – internet balloon race image courtesy poke london
‘balloonacy’ – internet balloon race image courtesy poke london
‘balloonacy’ – internet balloon race image courtesy poke london
‘balloonacy’ – internet balloon race image courtesy poke london
the ‘plumen’ project by hulger
nicolas roope owns also hulger. one of their most recent project is ‘plumen’ designed by himself. the ‘plumen’ project is a tubular formation of the three tungsten bulbs that already exist in the market.
for hulger he explored the possibilities allowed by the tubular material. the freeform example elongates the plumen’s configuration adding a chaotic tangle into the slender shape.
‘pappa phone’ by hulger
the first project for hulger were retro style handsets for cellphones. the ‘pappa phone’ is the latest edition made with solid wood and brass, where phones can be connected as a skype phone with a pc or mac.
‘pappa phone’ by hulger
hulger participated in various designboom marts in new york, tokyo, saint etienne between 2005 – 2006.
nicolas roope portrait © designboom
nicolas roope explaining his orange unlimited campaign image © designboom
designboom was media sponsor and attended belgrade design week. curated by jovan jelovac the 3 day conference held from 28 -30th may. the theme was ‘speed 2’ covering the fast pace of our times changing the world, new technologies, faster communication and networking, fast processes of thoughts and production times.
