video still from the animation ‘no. 1 ladies’ detective agency’ by airside image courtesy airside
today at belgrade design week UK firm airside was one of the speakers. founded in 1998 by alex maclean, fred deakin and nat hunter airside is a creative agency that work across the disciplines of graphic design illustration, digital, interactive and moving image.
video still from the animation ‘no. 1 ladies’ detective agency’ by airside image courtesy airside
in 2008 they were commissioned to create the opening and closing title sequences for anthony minghella’s screen adaptation of the no.1 ladies’ detective agency, the first book from alexander mccall smith’s best selling series.
sourcing colours from african textiles they hand painted pieces of wood, creating textures to be used within animation itself. view the animation here.
video still from the animation ‘no. 1 ladies’ detective agency’ by airside image courtesy airside
video still from the animation ‘no. 1 ladies’ detective agency’ by airside image courtesy airside
‘airplot’ campaign for greenpeace by airside image courtesy airside
they recently launched ‘airplot’ a campaign for greenpeace opposing the construction of a third runway at london’s heathrow airport. airside created a logo and identity that was synonymous with the rural fields ‘airplot’ seeked to occupy. they created a typeface which was based on patchwork of the fields. it was then composed in blocks to create to look like patchwork of fields.
‘airplot’ campaign for greenpeace by airside image courtesy airside
‘airplot’ campaign for greenpeace by airside image courtesy airside
‘airplot’ typeface for greenpeace campaign image courtesy airside
‘airplot’ combinations for greenpeace campaign image courtesy airside
‘alphabunnies screenprint’ by malika favre image courtesy airside
designed by airside’s malika favre, alphabunnies is created with sexy bunny ladies arranging themselves in alphabetical positions.
‘alphabunnies screenprint’ by malika favre image courtesy airside
right: fred deakin co founder of airside, centre: natali hunter co founder of airside left: malika favre, designer and illustrator portrait © designboom
designboom attended belgrade design week held from 25 – 31st may 2009. curated by jovan jelovac the conference theme was ‘speed 2’ covering the fast pace of our times changing the world, new technologies, faster communication and networking, fast processes of thoughts and production times.
