reed kram + clemens weisshaar at design miami/basel 2008

reed kram + clemens weisshaar at design miami/basel 2008photo © frank stolle courtesy kram/weisshaar

for design miami/ basel 2008, design miami/ named 4 ‘designers of the future‘: martino gamper, max lamb, julia lohmann, clemens weisshaar & reed kram. each of the designers/collectives have created a new object, installation, or series using concrete and wool, supplementing their work with a short video of his/her creative process. the new work and videos will be exhibited at design miami/ basel next week (june 3 – 5, 2008).

clemens weisshaar & reed kram have sent us some photographs of their ‘VENDÔME SERIES’ which will be presented as part of ‘designers of the future’ next week.

‘VENDÔME SERIES’ by kram/weisshaar photo © frank stolle courtesy kram/weisshaar

‘VENDÔME’ is body of work takes a precondition of endless transformation as its point of departure. the idea is to parametrically generate a family of objects with different typologies including stools,

pedestals and tables of different heights. ‘VENDÔME’ can be referred to as a logical continuation of kram and weisshaar’s early and crucial project ‘BREEDING TABLES’ (2003-05) in which they paradigmatically outlined their approach of intelligently intertwining product development and media design, while taking advantage of the newest technological possibilities.’

‘VENDÔME SERIES’ by kram/weisshaar photo © frank stolle courtesy kram/weisshaar

also the the design of the ‘VENDÔME SERIES’ is developed within and documented by a piece of software that generates an infinite number of proposals within a defined framework while flexibly reacting to changing parameters (as e.g. the height, width or depth of the object). the proposals are then singled out and fine-tuned by the designers using the software. by the press of a button a selected geometry can be processed and the geometry for the casting mould is generated and passed on to numerically controlled machines. by engaging custom programmed code the potential of an industrial process is exploited to produce unique copies – the final pieces are rotationally moulded using coloured self compacting fibre reinforced concrete. the ‘VENDÔME SERIES’ consists of 99 objects in total, a selection of the pieces will to be presented in an installation at design miami/ basel 2008, markthalle basel, switzerland from june 3 – 5, 2008.

‘VENDÔME SERIES’ by kram/weisshaar photo © frank stolle courtesy kram/weisshaar