momit sam york reimagines quirky retro household objects through the lens of AI

an ai-generated fusion of nostalgia and innovation

Artist Momit Sam York continues his experimentation with new perspectives in creative expression with the use of modern technologies. Using AI design tool Midjourney, his recent renderings have given life to quirky and cute nostalgic household items that take cues from retro product design reimagined through the lens of artificial intelligence. From a playful bunny shaped blender to a gummy bear-inspired radio and cassette, York reinterprets familiar objects to create brand new designs that fuse nostalgia and innovation, and functionality and decorative aesthetics.

experiments in product design using AI | all images courtesy of Momit Sam York

momit sam york takes to midjourney

Through his playful explorations, Momit Sam York sees design as a form of play, approaching his recent experimentation with Midjourney as a toy-like source of enjoyment and freedom. Using AI, the artist plays with the vast potential of the technology, applying it to the field of design with the goal of discovering new design ideas while transforming the design process into a more creative and exciting experience.

One of the creations presents a retro radio that playfully fuses a decorative toy with a functional cassette player. Its transparent form encases floating gummy bears and vibrant buttons and liquids that give a contemporary twist to the vintage item. Other compositions depict nature-infused computer mice that house small gardens sprouting flowers and grass as they double as functional technology accessories. Elsewhere, animals such as a fox, rabbit, and bear make kitchen utensils a joyful sculpture, appearing as coffee machines and blenders.

radio and casseette encasing a gummy bear

a quirky blender

cupcake maker

a calculator integrated into a small fox sculpture

a small bear doubles as a guitar

a deer-shaped coffee machine

a bear-shaped coffee maker enlivens the kitchen counter top

a playful humidifier that sparks joy and color into the space

functionality meets decorative aesthetics

a quirky computer mouse houses a sprouting flower garden

project info:

name: Experiments in product design through the use of AI
designer: Momit Sam York

designboom has received this project from our DIY submissions feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

edited by: ravail khan | designboom