moleskine notebooks hacked by famous designers presented at LDF 2014

moleskine notebooks hacked by famous designers presented at LDF 2014
(above) tord boontje for moleskine detour

a series of moleskine hacked notebooks by famous creatives, including: rodrigo almeida, anothermountainman, BCXSY, yves béhar, tord boontje, fernando & humberto campana, gamfratesi, neri&hu, antonio marras, karim rashid, oki sato, kiki van eijk, joep van lieshout and alfred von escher, are presented in a multi-location installation during london design festival 2014 (LDF).

oki sato (nendo) for moleskine detour

selected from the moleskine ‘detour’ project archive of non-profit lettera27, the raffaella guidobono-curated exhibition which has been travelling the globe since 2006, each work was chosen for its ability to deliver the iconic moleskine notebook in a conceptually new way, while other pieces are filled with sketches and notes — collectively reminding us of the importance and tangibility of the creative process.

oki sato (nendo) for moleskine detour (detail)

the ongoing ‘detour’ project has travelled to paris, new york and tokyo, among other global cities, collaborating with some some of the world’s most celebrated artists and designers, spanning continents, disciplines, professions and techniques; inviting them to use the moleskine ntoebook as a canvas for expressing and envisioning physical representations of contemporary creative development.

gamfratesi for moleskine detour

the ‘hacked by design’ moleskine notebooks can be viewed at the following locations during london design festival 2014:
moleskine store convent garden, 40 king street
moleskine store canary wharf, 165 cabot place
moleskine store old street, old street underground station
moleskine store harrods, 87-135 brompton road

BCXSY for moleskine detour

fernando & humberto campana for moleskine detour

yves béhar for moleskine detour

yves béhar for moleskine detour

joep van lieshout for moleskine detour

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