Dare to Dream Design Awards

Dare to Dream Design Awards

Melco Crown Entertainment, with the support of DESIGNBOOM, has launched its signature CSR series “Dare to Dream” by presenting the Dare to Dream Design Awards themed with 『着物×きもの×KIMONO』. “Dare to Dream” allows one to make possible what people thought impossible and to inspire individuals to aspire to their potential. By launching the design awards, we aim at preserving and promoting the understanding of the history and beauty of the traditional Japanese kimono while bringing new possibilities and sustainability to kimono.

This competition is open to applicants from every country in the world – from professionals, students, to design-enthusiasts. Registration is free.

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01 – KIMONO – SAVE the LEGACY, CREATE the FUTURE

In recent years, less and less people have been wearing kimonos, and this has been having a great impact on the kimono industry, and society’s understanding and appreciation of the culture intertwined and embodied in the traditional Japanese garment. As a result, the trade has been facing a crisis, with related craftsmanship and special techniques which have been passed down through previous generations, slowly being lost and forgotten.

This competition aims to revive this unique culture and practice, as well as to develop new possibilities and avenues of creative exploration, traditions and production techniques related to the kimono. We are hoping that this project will attract more attention and support for the Japanese traditional culture.

We are seeking sustainable ideas which bring new appreciation to our notion of the KIMONO and the artistry and handiwork involved; and to preserve the long-established skills of kimono design and fabric.

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02 – Competition Brief

The competition is divided into two categories:

1) FREE DESIGN
seeks ideas that respond to traditional and contemporary kimono culture. The concepts can relate directly, or be influenced by the kimono and delivered in the form of: fashion, product, architecture, interiors, industrial design, graphic design, and lifestyle.

2) GRAPHIC DESIGN
seeks original and innovative motifs and patterns (repeating and non-repeating) for kimonos.

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03 – Prizes and Awards

Dare to Dream Award: A special booth in “Rooms”, Japan’s largest fashion and design exhibition (1 person) by recommendation from Yoshikazu Yamagata.
Dare to Dream Special Award: Internship in JUNKO KOSHINO OFFICE Inc.(1 person)
Grand-Prix: 1,000,000 JPY
Category Prizes: 500,000 JPY / winner ( one person per category, total 2 winners)
Excellent Works will be exhibited at TOKYO DESIGNERS WEEK (100 works)

And as always, DESIGNBOOM will publish a report on the finalists and winners.

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04 – Judges

Junko Koshino, Fashion Designer
Yoshikazu Yamagata, Fashion Designer and Founder of writtenafterwards
Yasuhiro Mihara, Fashion Designer
Tamae Hirokawa(SOMARTA), Creative Director/Fashion Designer　
Masaya Kushino, Fashion Designer
Asami Kiyokawa, Artist
Toshiyuki Inoko (teamLab), Interactive Digital Artist
HDMI (Human Dwelled-In Monitor Inside), Hybrid Creative Studio
Ross Lovegrove, Designer/Visionary
Birgit Lohmann, Editor-in-chief and CEO of Designboom

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05 – Judging Criteria

Judging will be based on the originality and the creativity to bring kimono to every aspect of modern life, and how well it responds to the brief.

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06 – Submit your entry / entries

You will be asked to confirm your agreement of the rules as part of your entry. Entries submitted in other formats or with technical specifics other than those permitted will not be considered.

Registration is now open. Teams should register under one name only. When submitting works, you should add all members’ names.

There is no limit to the number of entries that one person can submit.
If you are interested in entering more than one work, please submit each one separately.

Videos, images and text must be submitted in digital format.
Entries will NOT be accepted via physical delivery.

The core of your entry to be submitted shall include:

1. A maximum of 6 visuals (either single or composition images) submitted with captions:
– images should be 818 pixels wide
– please upload the following file formats only: .gif, or .jpeg
– (72 dpi) max 200 kb each file
– RGB color mode

2. A maximum of two (2) videos submitted including descriptions (also possible as part of an interview).
– Please use Vimeo or YouTube and include the URL(s) with your submission, or submit your video file in .FLV format.

The entry submitted should be a low-res version of your original work.

Please keep the original high-resolution image(s) and video work(s) [DIN A0 – max. 4 panels; video in full HD].
These will be requested only if your work is shortlisted, for publication and exhibition purposes.

Winning projects will be exhibited at Tokyo Designers Week from October 25th – November 3rd, 2014.

3. A brief 200-word (maximum) explanation / description of your design including the aspirations for kimono.

Please read the Official Rules carefully. Below is only a short topic excerpt, in which we remind you that:

– the work may not use any watermarks or artist signatures;

– submitted work must be original work by the entrant. Except for materials that are in the public domain, each submission, in its entirety, must be a single work of original material created by the Entrant, or for which Entrant has all rights required to comply with these Official Rules;

– the submitted work must not be offensive, defamatory, harmful, vulgar, excessively violent, racially, ethnically or otherwise objectionable; or infringe the intellectual property rights of others. Entrant shall take full responsibility for the contents of his/her own design work and shall keep DESIGNBOOM and MELCO CROWN ENTERTAINMENT harmless from any claims by third parties against DESIGNBOOM and/or MELCO CROWN ENTERTAINMENT for any problems or issues associated with his/ her design work and shall indemnify and compensate DESIGNBOOM and MELCO CROWN ENTERTAINMENT in respect of all losses, damages, charges and expenses incurred or suffered by DESIGNBOOM and/or MELCO CROWN ENTERTAINMENT as a result of such problems or issues. It is important that you keep your design(s) confidential until the results of the competition are published. Until the winners of the Dare to Dream Design Awards are announced, Entrants may not submit their Dare to Dream Design Awards entry work into any other design contest (not affiliated with MELCO CROWN ENTERTAINMENT), and may not disclose the submitted Work to any third party.

With regard to the submitted work, MELCO CROWN ENTERTAINMENT shall assume no responsibility whatsoever.

SUBMIT YOUR ENTRY HERE

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07 – Deadline for Submission of Entries

Submissions must be received by 23:59 (GMT), October 6th, 2014.

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08 – Announcement of the results

The prize winner will be announced and published on designboom.com. Selected ideas will be exhibited at Tokyo Designers Week from October 25th – November 3rd, 2014.

For competitive reasons, MELCO CROWN ENTERTAINMENT reserves the right not to publish or to determine the timing for the publication itself. Entrants are always required to coordinate each publication (affiliated with MELCO CROWN ENTERTAINMENT) with MELCO CROWN ENTERTAINMENT.

Entrant will not disclose, nor will it permit any third party to disclose, the identity of MELCO CROWN ENTERTAINMENT and the Japan Design Association, or any member of MELCO CROWN ENTERTAINMENT, as a customer of Entrant without the prior written consent of MELCO CROWN ENTERTAINMENT (acting in its absolute discretion).

Entrant will not refer to itself as a supplier of a member of MELCO CROWN ENTERTAINMENT group in the context of its recruitment of staff or its pitching for new client business without obtaining the prior consent of MELCO CROWN ENTERTAINMENT.

Entrant will not use any MELCO CROWN ENTERTAINMENT trade mark, trade name, logo, device, symbol or any abbreviation, contraction or simulation unless expressly authorised to do so in the context of a Service Description.

Entrants will not represent, directly or indirectly, that any product or service provided by Entrant has been approved or endorsed by MELCO CROWN ENTERTAINMENT.

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09 – Intellectual Property Rights

All works submitted will remain the exclusive property of the Entrant.

However,

by submitting work(s) to the competition, the Entrant agrees to provide MELCO CROWN ENTERTAINMENT with the right of first refusal to the exclusive use of the work for commercial purposes. This option is valid for 6-months after the end of the competition. In the case that MELCO CROWN ENTERTAINMENT exercises the option to use the rights for commercial use (including production) on an exclusive basis and for an unlimited period, MELCO CROWN ENTERTAINMENT will make a private agreement with the Entrant for the transfer of intellectual property rights.

DESIGNBOOM and MELCO CROWN ENTERTAINMENT will have the right to use all of the works submitted as part of the competition, and all images and video depicted therein, for any promotion or marketing campaign of either DESIGNBOOM or MELCO CROWN ENTERTAINMENT, including but not limited to advertisement and press releases under the condition that the Entrants will be informed in advance for public usage of their work and their names will be published and associated with their own design works. By submitting a work, the Entrant grants each of DESIGNBOOM and MELCO CROWN ENTERTAINMENT the non-exclusive, unlimited, royalty-free, rights to publish in all media now known or hereafter discovered, and publicly display all work for an unlimited period, and worldwide on the above conditions.

Entrant shall agree to participate in the related events of Dare to Dream Design Awards which DESIGNBOOM and MELCO CROWN ENTERTAINMENT may deem suitable and/or necessary.

The right of use extends to all affiliates of MELCO CROWN ENTERTAINMENT and includes all currently known and future methods of use and media.

All Entrants authorize DESIGNBOOM and MELCO CROWN ENTERTAINMENT to publish and exhibit all the designs (including project data submitted, and any visuals and video), without any compensation, at exhibitions and events and/or use them in any publications and communications that DESIGNBOOM and MELCO CROWN ENTERTAINMENT may deem suitable and/or necessary.

MELCO CROWN ENTERTAINMENT will have the right to apply minor amendments without damaging the integrity of the work – e.g. adding the MELCO CROWN ENTERTAINMENT logo and text, reframing, translating, changing colors, cutting the background or parts of it, slightly editing the video etc…

In case DESIGNBOOM and MELCO CROWN ENTERTAINMENT want to bring major changes to the submitted work for publication, DESIGNBOOM and MELCO CROWN ENTERTAINMENT will contact the Entrant(s) and inform him/her about the use to obtain the Entrant(s)’s consent.

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10 – Please read the Official Rules

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11 – Questions?

Inquiries should be sent to: <contact(at)designboom.com>.

In the subject line, please make sure to write: ‘Dare to Dream Awards’ (English text only)

About Melco Crown Entertainment:

Melco Crown Entertainment’s Co-chairman and CEO, Mr. Lawrence Ho, has tremendous respect for Japan, and has always been wanting to play a proactive role in the preservation and sustaining the Japanese culture and values. Melco Crown Entertainment has been supportive in various cultural and educational events in Japan since 2011, including “Japan Recovery Music Festival” and brought 300 disaster affected students to Okinawa and Osaka to enjoy outdoor activities. In April 2014, Melco Crown Entertainment announced the inauguration of a collaboration project with Tokyo University of the Arts named “AURA”, which stands for “Alternative Urbanism Realized by the Arts”, for perpetuation and evolution of Japanese traditional cultures.

Dual listed on the NASDAQ and The Hong Kong Stock Exchange, Melco Crown Entertainment is an owner, developer and operator of integrated resorts in Asia. It currently operates “Altira Macau” and its flagship entertainment integrated resort “City of Dreams”, which are both awarded Forbes 5-star recognition. City of Dreams is the home of “The House of Dancing Water”, the world’s largest water-based extravaganza which attracted over 2.5 million audiences. Melco Crown Entertainment has received many prestigious awards including Corporate Governance Asia Award and being ranked as Forbes Asia “Fabulous 50” companies. Melco Crown Entertainment and its Australia partner Crown Resorts, one of Australia’s largest hospitality entertainment groups continue to expand the existing global footprints from Australia, Macau, the Philippines, Russia and Continental Europe to other parts of Asia. Capitalizing on its unique experience in creatively adapting facets of local culture into their properties in various jurisdictions, Melco Crown Entertainment is well poised to create the most spectacular integrated resorts in the region.

About Dare to Dream:

“Dare to Dream” is Melco Crown Entertainment’s signature CSR project, which allows one to make possible what they thought impossible and to inspire individuals to aspire to their potential. It puts together world-renowned maestros in their respective fields with the talented and aspired.