ECCO's first competition: young talent redesign and produce the iconic pot bag

ECCO DESIGN LAB invites young talent to redesign their iconic pot bag

ECCO kicks-off its first ever competition for the redesign of the brand’s most iconic and popular item – their Pot Bag. As one of the world leaders in leather accessory design, the Danish company invites young and new talent to participate in ‘ECCO Design Lab‘ and envision the Pot Bag of the future. The winner will receive €3000 and get their bag produced at the company’s Atelier, in the Netherlands.

To enter the competition and redesign the Pot Bag of the future follow the link here – submit before November 30th!

ECCO Design Lab: 2022 Pot Bag Edition competition looks for young and up-and-coming talent

Founded in Denmark in 1963, ECCO is one of the world’s leading shoe brands that owns and manages every aspect of the value chain from leather tanneries to wholesale and retail activities. The family-owned business employs more than 20,000 people worldwide with its products sold in over 88 countries.

ECCO Leather Goods began its course in 2019 as an accessories brand created to showcase the best of leather creation with the purpose of delivering functional, sustainable and high-end quality crafts that are brought to life in-house entirely. With the launch of their first competition, the brand seeks to encourage up-and-coming designers to create functional and modular designs for the future – more specifically, the redesign of their signature Pot Bag.

the competition gives designers the opportunity to see how the whole innovative design and production process works

The bag’s lean and dynamic form was actually inspired by a retro ’60s watering pot. Using luxurious ECCO Leather, this everyday nourishing tool turns into a sculptural, yet straightforward phone bag with a highly tactile feeling. It features a very strong magnetic closure, an interior pass-pocket, and extra D-ring inviting the carrier to collect and attach other small leather goods. Whether worn around the neck like a piece of jewelry or as a crossbody item, the product showcases the brand’s craftsmanship and hands-free design ethos. Moreover, the color palette brings an eclectic freshness as it elevates the collection into its active, playful and youthful leather production capabilities.

whether worn around the neck like a piece of jewelry or as a crossbody item, the product showcases the brand’s craftsmanship and hands-free design ethos

the winner will get €3000 and see their winning design produced

The competition encourages designers to co-create for the future, while offering them the opportunity to see how the whole design and production process works, as well as see their winning bag sold. The winner will get €3000 and help produce their winning design at the company’s Atelier, in Dongen, Netherlands, under guidance of the leading design team, while two other winners will get €500 and €1000 in ECCO Goods, respectively.

do you think you have it in the bag?

The brand’s leather is a byproduct of the food industry with hides sourced from ethical farms in Europe and the US. In the tanneries in the Netherlands, Thailand, Indonesia and China, ECCO aims to change the industry with innovations like the world’s first Dri-Tan leather – a revolutionary tanning process developed in-house that uses way less water and chemicals. Together with the use of other recycled textiles, this is a good step towards a zero-waste future.