COS X studio swine bring blossoming 'new spring' to sunny miami beach

COS x studio swine presented ‘new spring’ — the hit installation that captivated milan design week earlier this year — as an official satellite of design miami/ 2017. the international fashion brand collaborated with london-based studio swine to create the interactive sculpture at the temple house. the work emits mist-filled blossoms that burst and evaporate upon contact with skin, yet live on temporarily when met with textured fabrics.

all images courtesy of COS, unless otherwise stated

during its debut in milan, designboom co-hosted a live-streamed evening in conversation with japanese architect azusa murakami and british artist alexander groves of studio swine, speaking about the installation’s manifold influences, and the creative collaboration with COS. the exhibit makes its first stop in the vibrant context of miami, housed in a historic art deco building. 

the installation was housed in a brightly-lit art-deco building

while the milan iteration of ‘new spring’ drew upon the industrial qualities of the city, the miami edition was re-interpreted at a greater scale. sited in a bright light-filled environment, the large scale sculpture was repurposed and informed by a context-specific approach.

the international fashion brand collaborated with london-based studio swine

‘we are so thrilled to be in miami this week and to have the opportunity to share new spring with the incredible community of creatives that are the fibre of our brand,’ notes COS creative director, karin gustafsson. the installation was accompanied by a pop-up concept store featuring COS items selected by gustafsson. the exhibition will remain open until sunday december 10, 2017.

the work emits mist-filled blossoms that burst and evaporate upon contact with skin

a previous iteration of the installation was first shown in milan 

the exhibition will remain open until sunday december 10, 2017
image © designboom

the iteration of ‘new spring’ was adapted for the context of ‘temple house’ 
image © designboom

the project was presented as a design miami/ satellite event
image © designboom

the bubbles react differently when interacting with distinct fabrics 
image © designboom

the installation was accompanied by a concept shop featuring COS items 

new pieces from COS’ collection were displayed during the show