concept DVD packaging for real housewives of orange county

‘gretchen’ concept packaging designed by dawn kim for the DVD release of ‘the real housewives of orange county’

american art director dawn kim has designed a concept packaging for the DVD release of ‘the real housewives of orange country‘ reality TV show. each box of her series features one of three of the housewives: gretchen, alexis, or vicki. an icon or barbie doll head of the character is accompanied by various plastic accessories– foods, shoes, and other items, all of which reflect the character’s preferences or activities during the television series.

each DVD of the series features a different housewife

alexis of the ‘real housewives of orange county’

vicki of the ‘real housewives of orange county’