AXOR's 'make it yours!' campaign challenges interior designers into the bathroom world

aXOR CHALLENGES WORLD-RENOWNED INTERIOR DESIGNERS 

With ‘Make it yours!’ AXOR is dedicated to making customized luxury a reality in the bathroom, whether through stylistic diversity, impactive colors or excellence in every detail. Through the campaign, the brand makes it possible to create unique spaces that reflect unique personalities developed by world-renowned interior designers using AXOR’s products as well as inspiring implementations. Masquespacio and Barber Osgerby take upon the challenge and out comes ‘Utopian Dream’ in vibrant splashes and the all-green compact ‘Skyline’ bathroom.

with ‘Make it yours!’ AXOR is dedicated to making customized luxury a reality in the bathroom

all images courtesy of AXOR

Entirely personalized luxury realized in the bathroom

Color takes a key role in the bathroom, the space of the house that emphasizes the most personal part of privacy. For AXOR‘s ‘Make it yours!‘ campaign, the futuristic concept ‘Utopian Dream’ by the Spanish design studio Masquespacio certainly leaves everyday life behind. Ana Milena Hernández Palacios and Christophe Penasse celebrate this space as a temple, and to achieve this, the pair concentrated on selected objects and materials. The sink, bath tub, shower and accessories, like the towel rack, have all been refined with the AXOR Polished Black Chrome surface finish.

through the campaign, the brand makes it possible to create unique spaces that reflect unique personalities

To define luxury further, the AXOR Signature Service transforms faucets into unique pieces, laser-etching, printing and engraving signets, modifying handles, and offering personalized worlds of color, such as AXOR’s One Colors, a selection curated by the British design duo Edward Barber and Jay Osgerby. These are available in: Aquamarine, Coral, Ice, Stone, Shell, or Sand.

Barber Osgerby joins the challenge and develops ‘Skyline’, a concept for a slim, elegant bathroom in the corner of a penthouse apartment in London

Masquespacio’s utopian dream

Mixing vibrant colors with unexpected details, Valencia-based design studio Masquespacio creates distinctive interiors that stir the emotions and deliver unique experiences. For its ‘Make it yours!’ campaign, AXOR invited the studio’s founders—Ana Milena Hernández Palacios and Christophe Penasse —to design a bathroom concept for a hotel suite that embodies their vision of personal luxury.

The designers’ response is a high-ceilinged, 20 square-meter space that balances neoclassical and futuristic influences. Conceived as the bathroom of a luxury hotel in a developing metropolis, the concept reflects Masquespacio’s love of travel, transcending the ordinary to present a space of harmony, reflection and wonder. Palacios and Penasse underlined their concept with an array of products in Polished Black Chrome, including wash basin faucets and a floor-standing bath mixer from the AXOR Starck collection, the AXOR Suite basins and bathtub, the AXOR ShowerComposition shower panel, and the AXOR Universal Rectangular Accessories – all designed by Philippe Starck.

Utopian Dream by Masquespacio

green skyline by Barber Osgerby

Barber Osgerby joins the challenge and develops ‘Skyline’, a concept for a slim, elegant bathroom in the corner of a penthouse apartment in London. Where space is at a premium, but the sense of luxury remains uncompromised, the London-based studio equips the bathroom with their own AXOR One bathroom fixtures and AXOR Universal Circular Accessories, all in a Matt White finish. Moreover, the green of the tiles allows for a striking visual contrast with the surface finishes. Selected products from the collection and accessories program are also available through AXOR’s Signature Service in an array of color finishes, all curated by Barber Osgerby.

‘With AXOR One, we’ve taken what’s really needed and made it into the most refined object we possibly can, and for us, the Matt White finish actually exemplifies this in terms of its purity, simplicity and calmness,’ notes Osgerby.

Barber Osgerby equips the bathroom with their own AXOR One bathroom fixtures and AXOR Universal Circular Accessories

‘Skyline’ by Barber Osgerby in a compact London penthouse

project info:

campaign name: Make it yours!

brand: AXOR | @axordesign

designers: Masquespacio | @masquespacio_ana and @masquespacio_chris; Barber Osgerby | @barberosgerby