2018 100% design celebrates breakthrough talent at design fresh exhibit

with a revamped and ever more thought-provoking program, 100% design is set to be an unmissable show during london design festival 2018. the event, located in london olympia, introduces another new feature this year called design fresh – alongside the 100% futures and 100% forward exhibitions. it aims to celebrate breakthrough designers and their unique work, in turn ensuring 100% design will be one of the most significant concentrations of new creative talent during the british captial’s design week.

open 19-22 september in the west kensington design district, register to visit the 100% design show here.

joe wonham
(main image: gavin keightley)

comprised of 22 designers, the chosen creatives on show at design fresh were selected by 100% design after visiting new designers – an annual event held in london that unites the work of design students from the UK’s universities – and by journalist barbara chandler. these designers all share a trait for creating explorative ideas as well as original products. ranging from interior accessories to intricate ceramics and contemporary furniture, the exhibition will not only showcase a diverse breadth of rising designers but also new, exciting perspectives for other recent or upcoming graduates.

reece bilton

for the furniture and lighting category, design fresh welcomes: jan waterson, mac collins, troo studio, juliet munro, abigail chadwick, emma chesterman, gaël pellerin, joe wonham, james lewis, and reece bilton. visitors will explore a unique range of products from collins’ afrocentrism and afrofuturism-influenced furniture to bilton’s minimal floor lighting.

mac collins

in sustainability, the inaugural event invites: atticus durnell, sam lander, gavin keightley, and poppy pippin. these designers will showcase projects including durnell’s floor lamp made from used coffee grounds and biodegradable resin, and pippin’s moss tiles that are wall tiles that encourage moss growth to improve air quality in the urban environment.

gaël pellerin

james pegg and alice funge pair for the ceramics section, with the former using a unique casting technique to explore the potential of capturing color and movement in slipcast porcelain, and the latter creating tactile bakeware that incorporate fragments of recipes.

poppy pippin

woven together for the textiles and hand-printing group, the exhibition includes: diane bresson, phoebe deeprose, aase hopstock, lucy grainge, nia rist, and lizzie hillier. the work will range from deeprose’s bespoke printed interior fabrics, wallpapers and homewares, and hopstock’s vibrant array of fabrics, cushions and ceramics.

emma chesterman

the inaugural design fresh exhibition will also host a dedicated talk on september 20th at 16:00, where the participants will explore their design traits and speculate what the future holds for their careers. following that at 17:00, the first design fresh awards takes place with accolades for four prizes: product of the year, innovation, business prospect award, and one to watch.

james lewis

visit 100% design and their all-new exhibitions – 100% futures, 100% forward and design fresh – and more from september 19 to 22, 2018. find out more about the unmissable show and its numerous events, here.

james pegg