yoni alter's climbable sculpture in london unravels to reveal the word 'love'

love continuum is typography that you can climb on

Inviting interaction and play in the Duke of York Square in London, Yoni Alter’s Love Continuum is typographic art that you can climb on. A part of the public art trail sprawling across Chelsea this summer, the work sits on the King’s Road, the onetime stomping ground of The Beatles with their anthem, All You Need Is Love, celebrating the most important human emotion. The looping pink sculpture at first appears to unfold like a worm or a spring, though gradually morphs into the word ‘love’ when viewed from the right perspective — sparking fun for children and an a-ha moment for adults. 

all images courtesy of Yoni Alter

yoni alter invites play and interaction in london

From 15 June to August, the Art Trail of public artworks alongside a vibrant program will form an extension of the Kensington + Chelsea Art Week, curated by Vestalia Chilton. Measuring 7.5 meters in length, Love Continuum is a continuation of Yoni Alter’s exploration of colorful, out-of-the-box concepts that infuse a sense of joy and play with scale. The artist’s work synthesizes sharp silhouettes, bold hues, and Pop Art iconography, reflecting the urban landscapes and creative culture of London city. 

Yoni Alter has collaborated with Karl Lagerfeld, the NYC Marathon, Hermès, and Tate, among many others. Guided by experimentation and semiotics, Alter is continually seeking new ways of creating dimensional visual representations, working across sculpture, painting, print, and digital media. A self-confessed Chromatophilic (lover of color), his designs and graphic works are thus full of optimism and brightness.

Yoni Alter presents Love Continuum for Kensington + Chelsea Art Week

the sculpture reveals the word ‘love’ when viewed from a certain angle

sited on the King’s Road, the onetime stomping ground of The Beatles with their anthem, All You Need Is Love

sparking fun for children and an a-ha moment for the adults

part of the festival’s Art Trail

measuring 7.5 meters in length

Yoni Alter explores colorful, out-of-the-box concepts that infuse a sense of joy and play with scale

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project info:

name: Love Continuum

location: Duke of York Square, London
artist: Yoni Alter

commissioner: Cadogan

designboom has received this project from our DIY submissions feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

edited by: ravail khan | designboom