studio brasch's pink interiors take viewers into a 3D lucid dream

in ‘a lucid dream in pink, sleep cycle no 1-7’ , creative director and founder of studio brasch, anders brasch-willumsen takes viewers on a 3D journey through the mind of the swedish creative studio. the video follows the concept of a lucid dream, where the dreamer becomes aware of both the waken world and the dream that he’s part of.
sleep cycle no 1
all images © studio brasch 2018

‘one of the things that draw me to 3D rendering, is how it allows me to freely imagine moods, places and objects, and with careful work, see them being brought to life, right in front of me,’ brasch-willumsen mentions. when creating the series, the artist would wake up with a fresh memory of last night’s dream and visualize the objects and places that were part of that dream. ‘I can recall even the smallest detail of a dream, hours after I have woken up,’ he mentions, ‘my memory of a dream naturally turns into a source of inspiration – the kind of inspiration that no one else but myself would be able to find.’

sleep cycle no 2

sleep cycle no 3

sleep cycle no 4

sleep cycle no 5

sleep cycle no 6

sleep cycle no 7

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

edited by: sofia lekka angelopoulou | designboom