absurd creates vintage 'etiquette' style posters to illustrate kitchen dangers

in an effort to raise awareness of hazards in the home, the UK-based organization, electrical safety first, has collaborated with digital design agency, absurd, to create of a series of vintage style posters. the project takes on an old-fashioned aesthetic, harking back to the early 20th century when advice on etiquette was commonplace.

unaccompanied appliances can be killers

all images courtesy of absurd

as 7,000 accidental fires were caused from appliance misuse in the kitchen in the UK last year, the posters by absurd aim to help educate the public on how they can reduce electrical accidents within the home. ranging from simple tips like turning off appliances to not putting metal in the microwave. 

stick only bread in your toaster

sharing key messages, the posters promote important advice such as not to use too many plug points and to not get distracted when cooking. to create the illustrations, absurd has teamed up with celebrity chef, rosemary shrager, who is known in the UK for her old fashioned teachings in the show ‘ladette to lady’. combining shrager’s stern instructions and the vintage graphics, the project results in a clear campaign for increased safety.

distractions when cooking can be deadly

overloading sockets can catch fire

dirty ovens are a fire risk

project info:

project name: ‘electrical safety first’

client: electrical safety first

content creators: absurd 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

edited by: lynne myers | designboom