vivid pops of color + shiny pillars form sugawaradaisuke's store in tokyo for louis vuitton

sugawaradaisuke architects designed a gift shop in jingumae, tokyo, for ‘louis vuitton &’ taking shape as vivid pops of color. the store is part of the exhibition — which celebrates the brand’s 160-year history journey of creative exchanges and artistic collaborations — while due to its color palette, becomes itself an installation piece. the interior is completed with multiple-shaped stands penetrated from dense cylindric metal pillars providing visitors with a feeling of strolling through a vast forest. all images  © louis vuitton / daici ano

the bright dominant colors make the shop stand out, while the reflective flooring and ceiling add vibrant tints to the spatial layout. apart from the shiny columns, sugawaradaisuke architects included colorful eye-catching volumes to expand the depth of the interior. the design takes its cue from a bamboo forest inviting people to enjoy the brand’s products.

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project info:

name: happy bamboo forest mood

designer: sugawaradaisuke architects

design team: daisuke sugawara, mika fujisaka, ryoko maeda, yuki nakao

design development + supervisor: louis vuitton japan

location: tokyo, japan

design period: jan. 2021 – feb. 2021

construction period: feb. 2021 – mar. 2021