studio aisslinger has completed an envy-inducing office for drinks company jägermeister in wolfenbüttel, germany. designed around playfulness and creativity, the new headquarters is a welcome antithesis to grey, uniform workplaces.

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

all images © alexander ludwig obst & marion schmieding

 

 

the world of work is changing, and with this office design, studio aisslinger strives to cater for it. ‘today, good work is not simply measured by the quantity of output. unusual, weird ideas are sought as the first step towards an open future full of possibilities. thinking outside the box means breaking away from conventions and sluggish habits, striking new paths. for such playful creativity, the familiar, preferably neutral workplace does not help’, says the studio.

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

 

 

to build this new workspace the designers have done away with the typical chair-desk setup and have instead created a space that allows people to move around freely. rather than grey office cubicles, the space is injected with a variety of colors, textures and playful features. a huge orange wall invites staff to exert some energy by playing basketball, while a diversity of seating areas afford different levels of interaction to suit everyone’s preferred way of working. 

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

 

 

‘the workplace thus becomes a playground, giving room to trial and error as well as providing a stage for playful virtuosity. innovation and wit, irritation and surprise become part of the production process. whether together at the big table, in small groups in the break-off units or singularly plural, withdrawn and yet as part of the community in little work capsules – the play instinct becomes the force driving creation,’ says studio aisslinger.

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

studio aisslinger creates an 'office playground' for jägermeister HQ designboom

 

 

project info:

 

project name: jägermeister office playground

location: wolfenbüttel, germany

design firm: studio aisslinger

design team: werner aisslinger, julia walk, huub mobach, dirk borchering, astrid venlet

year: 2020

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

 

edited by: lynne myers | designboom