schemata architects reinvent grocery shopping for fukushimaya supermarket in tokyo

schemata architects / jo nagasaka have completed a fresh new vibrant store for fukushimaya supermarket in tokyo. composed of low-cost materials such as ZAM pipes (zinc-aluminum-magnesium alloy galvanized steel pipes) used in greenhouses, prefabricated shopping carts, wood wine boxes and more, the interior aims to establish a minimal setting so that the products can take center stage. 

the supermarket fukushimaya first opened more than 30 years ago in a suburban town of hayama on the outskirts of tokyo. their continued efforts to operate under their vision to create a well-balanced circle connecting consumers, producers, retailers, and distributors, and deal in best-quality products have earned trust from consumers, and recently the society’s growing needs for safe food and reliable business practices led them to open stores catering to urban consumers in the city. with this philosophy in mind schemata architects strived to create a store which would highlight their fine commodities within a modest budget by creatively using low-cost industrial materials and some readymade items.

the use of ZAM pipes establishes a grid-like system within the supermarket, which allows the customers to easily define each part of the store. an open kitchen is also located within the space which generates a vibrant atmosphere inside as well as introducing new ways to cook the products displayed on the shelves.