edwards moore transforms abandoned storefront into the lightloft

edwards moore transforms abandoned storefront into the lightloft
all images courtesy of fraser marsden 

australian studio edwards moore transformed an empty shop into a temporary ‘lightloft’ to sell and exhibit their recently released ‘XO light’. the lights draw influence from the nautical world of yacht racing & sail shaping, and are both displayed and fabricated in the space. as the in-house sail maker sews each light by hand, the interior acts as an extension; an inclusive narrative to discover the ‘XO’. the design brings imagery that alludes back to sail storage, where they’re furled or rolled as to avoid creasing and bending the sail battens. a huge upturned racing dinghy acts as the counter and another design element. 

street frontage

‘lightloft’ interior 

stitching the XO light 

detail

towards road 

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edited by: nick brink | designboom