iconic

iconic by mila dragos from romania

designer's own words:

i started the logo based on the form of the notebook and a dynamic view of it. then i tried to link the text and the graphics with a line, a reference to the elastic band, so iconic to the .

the font used is based of officina serif with slight modifications. it was done in illustrator.

Logo using the now iconic look of the notebook, it instantly links the viewer to the legacy of the brand.