The principles of painting by ricardo borja from canada
designer's own words:
Many beginnings of an idea were jotted, sketched and scribbled in a Moleskine journal – how many paintings started in those pages? That question inspired me to create a logo that would try to express the mixing of colors and shapes.
In an edgy, contemporary and playful way, I tried to make this entry evoke “the principals of painting”.
the primary logo
detail
abstract wireframe version
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