celebration by shantanu mukherji from india

design1: the design is inspired by rangoli. in india we use rangoli for decoration in festivals and special occasions. it gives the brand a truly international look and an edgyness for it's 90th anniversary. it is set in an contemporary design with the heart of tradition.

design 2&3: here the attempt is to bring out the joy and celebration of the big occasion. design elements are retained from the brand, adding few forms brings out the festivity, making it pop out and involve the viewer.