The end of the beginning by Muka Design Lab from spain

The concept of this logo is to maintain actual Moleskine logo, but with the "rie" ending. Giving the idea that this service is a part of Moleskine world. This ending, have a script type to give a personal experience to Moleskine, much more passion with the same way that people express experiences on their notebooks.
The chosen color, it is a warm color. It denotes happiness, joy and represents a sunshine, of a new day in with you can do anything you want, with your notebook.