soy pen by pablo matteoda from argentina
designer's own words:
Soy pen combines new materials and a design strategic in the value chain, over one of the most produced, consumed and contaminating, objects in the world.
It´s principal idea, is to reuse the ballpens soul, the mechanism used in disposable pens (useful when thrown away), increasing the life of the object... in order to be donated to schools, institutions, etc. So... is product reincarnation possible?... Its proceses includes:
Recycling its plastic body and replacing it with a natural fiber as cortaderia selloana (pampa grass), wich is highly adaptable and can grow in a wide range of environments and climates, it also seeds prolifically and has a hard stem bark and a soft inner, making it suitable for different sizes of pens.
Refilling them with an eco-friendly ink, made from soy sauce, bets, and caramel.
new life…
…new ink, new materials…
…strategy