max by adi radae from israel

MAX Kettle –
Power saving kettle that educate the user to save water the electricity.
The kettle is based on the concept of boiling water faster and consuming less electricity by maximizing the surface area of the heating spiral.
A magnetic float indicates the water level and activates the right number of spiral that matches the water level.That way the less water you use the less power you use.
When you look at the kettle you can see the spiral rings' shape on the outer stainless steel shell. Through the window you could see the water level and the spirals.
There is no water quantity indicator in order to teach the user to pay attention to the water level and the number of working spirals. That way the user gets a better indication of the water and electricity he uses.