get int(r)o the beck's bubbles by rui viana castro from portugal
designer's own words:
GET INT[r]O BECK'S BUBBLES
Our concept for the Beck’s space is build on the contemporary man figure.
This culture full of emotions, feelings, attitudes, dualities and fast extreme positions give birth to different life styles.
Being man chinetic, he moves throughout spheres creating different personalities. Our proposal is defined as a gathering space addicted to movement and mobility. A roundness mood fills up the multifunctional space.
Curved elements create to Beck lovers an exquisite ambience where a sensual and bubbling geometry reveals it self to be feminine and jovial.
Our space project breaths out Beck Beer throughout the walls, the floor, the counter and through the furniture. Suggesting the bubbling movement of the Beck's Beer we design spheric elevating platforms where the Beck’s user
feels protected from the crowd but still share the same mood.
Inside this bubbles space perception mutates. Foam universe melts with the people creating a nice fresh feeling seducing them to have a beer in an atmosphere full of pleasure and flavour.
The centre counter, with a Beck’s key shape, is the main element that organises the area where the rest of the furniture is placed. By moving the
furniture around the space we can give different moods to the place.
This Beck Beer outlet is a space designed for young people swing and have a Beck Beer but is also a bar where everyone can came and enjoy a Beck Beer too and have a chill out moment.
Hang out in this place creates the unique experience of floating inside Beck Beer.