batek architekten design a bright beauty store for zalando in berlin

germany-based studio batek architekten reveals the design of a new berlin beauty store for the online retailer zalando. the photogenic space features various unique sculptural elements, such as tailored shelf made of recycled plastic cups, and can be used as a gallery, beauty salon, or photo studio.

central highlight shelf made by smile plastics from recycled plastic and concrete table with lighting by PSLab

batek’s space is entirely customizable, offering dynamic arrangements for product presentations, pop-up events, beauty services, and video shoots. freely movable stainless steel cubes are perfect for ad-hoc zoning, curated product showcasing and presentations. a long shelf, crafted by smile plastics from recycled plastic cups, draws the eye and serves as the showcase highlight.

central to the front retail area is an imposing solid concrete wash basin for customer use. three floor-to-ceiling shelves made from stainless steel divide the shop floor. they pivot, either dividing the area in two with a secluded back area or opening up the space completely. they are backed with full-height mirrors that visually enlarge the room.

at the back of the space is the four-meter long stainless steel beauty service table, with retractable mirrors. privacy comes from a movable curtain made from light fabric. the low-key color concept of cream, light beige and grey, nude and natural shades, in harmony with the cement bonded industrial flooring and special, daylight reproducing high color index lighting, together create a gallery environment ideal for presenting exquisite beauty products. 

project  info:

architects: batek architekten

shelf design: smile plastics 

lighting: PSLab

client: zalando

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

edited by: maria erman | designboom