CEDIT - ceramiche d'italia debuts new creations at milan design week 2017

on the occasion of the milan design week 2017, CEDIT – ceramiche d’italia showcases their latest collaborations with studio formafantasma and martino gamper, as well as the launch of the ‘CEDIT per object’ prize, which is in partnership with the milan-based modern and contemporary art fair, miart. since their acquisition by the leading italian ceramics company, FLORIM ceramiche spa, the brand resurfaced in 2016 and has continued to produce high quality material testing and design research in the tile industry ever since. their expressive new results show significant creations alongside prestigious names in the contemporary italian creative field, highlighting a dedicated focus on the ‘made in italy’ initiative.

the new ‘cromatica’ collection by studio formafantasma
image © lorenzo capparucci
(video courtesy of CEDIT – ceramiche d’italia – their first six collections)

located at the FLORIM flagship store on foro buonaparte in milan, the winning work of the ‘CEDIT per object’ prize will be on display throughout the most important design week in the creative calendar – from 4 to 9 april, 2017. aiming to communicate and acknowledge the creations of up-and-coming italian designers, the work will be chosen from the ‘object’ display of the miart exhibition. the successful pieces will then be donated as part of the permanent collection of the city’s famed triennale design museum.

the ‘euridice’ collection by giorgio griffa
all images courtesy of CEDIT – ceramiche d’italia

CEDIT – ceramiche d’italia also premieres two new collections; ‘cromatica’ and ‘frammenti’, by the italian design duo, andrea trimarchi and simone farresin of studio formafantasma, and the latter by the italian born designer, martino gamper. this follows on from the brand’s previous collaborations, which have sprung creations with barbara brondi & marco raino, BRH+; giorgio griffa; and studio zanellato bortotto, to name just a few.

the ‘tesori’ collection by matteo nunziati

with the advancements of ceramic engineering for architecture, tiles are now available in larger sizes and with much more vivid colors. building upon that, studio formafantasma’s ‘cromatica’ range comprises of six declined colors in two surfaces – natural and glossy – and combines them to create environments of rich tones. the palette was chosen from extensive research into the brand’s archive, specifically referencing a line of enamels designed by ettore sottsass.

the ‘matrice’ collection by barbara brondi & marco raino (BRH+)

titled ‘ frammenti’, martino gamper introduces a new type of decoration that highlights the beauty of highly customized environments. the design explores different stylistic contexts by deconstructing and then reassembling existing materials to create new aesthetics and reconfigurations. with multiple color and shape variations, the process is creative rather than deconstructive, and results in offering users a unique product with a high visual impact.

‘storie’ ceramics by giorgia zanellato & daniele bortotto

throughout the week, CEDIT also features as partner brand in the elle décor concept store at palazzo bovara on corso venezia 51, and in ‘the visit’ on via palermo in the brera district, which is a new space dedicated to high quality interior design.

the ‘archeologie’ range by franco guerzoni