Lexus in Life ! by HYERI SEO from korea

The anticipation to own life, that every people have it. What kind of car I am going to drive, what kind of job I am going to have, having a family with someone, and many other kinds of expectations and plans. We try to plant identical images of Lexus to people, and they could dream that one day they will have a life with Lexus.

It shows the identity in various ways. As combining a smart key and a fountain pen, the identical things of a car and a business man. People can use it as a key and also as a pen wherever they go. As having Lexus, the owner would feel proud and convenient than any other people.