saatchi gallery and google+ announce winner of the GIF prizellery, London
saatchi gallery and google+ announce winner of the motion photography prize
(above) the winning entry by christina rinaldi (urban)
image courtesy of the saatchi gallery, london

 

 

 

 

the saatchi gallery and google+ have announced the winner of their motion photography prize, an award for the most creative use of gif animation technology. christina rinaldi has been revealed as the winner, who presented her black and white motion photograph of a new york window cleaner under the urban category. ‘christina rinaldi’s entry of a window washer almost transcends the gif medium by turning the soapy water into brushstrokes, so it seems more like creating a painting.‘ cindy sherman, artist and judge described. 

 

 

motion photography has emerged as a new trend, but until now required special tools; google+ allows users to effortlessly and automatically animate a series of still photographs and turn them into an moving image. the prize comprised six unique categories — urban, action, lifestyle, night, landscape and people — and has been judged by a panel of renowned creatives including film director baz luhrmann, artists shezad dawood, tracey emin and cindy sherman and saatchi gallery CEO nigel hurst. the motion photography prize has been the first global open entry competition for artists and creative people working with animated gifs. the prize received over 4,000 entries from 52 countries, and the work of the winner, along with the five other finalists and shortlist of 54 motion photographs will be exhibited at the saatchi gallery in london from april 17th through may 24th, 2014. the exhibition will also be featured online on saatchi art, the world’s largest online gallery for emerging artists.

 

Micael Reynaud (Action), Image courtesy of the Saatchi Gallery, London
micael reynaud (action), image courtesy of the saatchi gallery, london

Kostas Agiannitis  (Lifestyle), Image courtesy of the Saatchi Gallery, London
kostas agiannitis  (lifestyle), image courtesy of the saatchi gallery, london

Matthew Clarke (Night), Image courtesy of the Saatchi Gallery, London
matthew clarke (night), image courtesy of the saatchi gallery, london

Instantdreamsnet (Landscape), Image courtesy of the Saatchi Gallery, London
instantdreamsnet (landscape), image courtesy of the saatchi gallery, london

EmmaCritchley_Boxer (People), Image courtesy of the Saatchi Gallery, London
emma critchley,’boxer’ (people), image courtesy of the saatchi gallery, london