vibrant purple tones by 0321 studio celebrate girl empowerment in chinese nail salon

0321 Studio Shapes Empowerment in nail studios’ Purple hues

0321 Studio presents MaliMali Nail Art, a salon in Shenzhen, China, focusing on girls’ empowerment and self-expression. The design centers around a bold purple palette, which dominates the interior and functional elements, creating an atmosphere that encourages visitors to embrace their identities. This vibrant color choice injects energy and creativity into the 45-square-meter space, breaking away from neutral-toned environments. Processing techniques enhance the metal materials used, ensuring that every functional feature aligns with the salon’s core aesthetic, making the space both inviting and purposeful. Every perforation, edge fold, and structural element is intentional, ensuring the space remains practical without unnecessary elements.

all images by Meat Mountain, courtesy of 0321 studio

MaliMali Nail Art encourages visitors to embrace change

0321 Studio’s goal is to create a space where young women feel empowered through design transformations. The MaliMali Nail Art salon encourages girls to embrace change, however small, as a way to build courage and self-assurance. The Shenzhen-based studio promotes an environment of sharing and communication, where visitors can feel a sense of community and connection, all while presenting themselves authentically. Purple, as the dominant shade, becomes a creative statement and the symbol of empowerment, capturing the attention of every visitor. This bold choice adds to the design, fostering an appreciation for beauty, confidence, and resilience in everyday life.

0321 Studio presents MaliMali Nail Art, a salon in Shenzhen, China

focusing on girls’ empowerment and self-expression

the design centers around a bold purple palette

purple dominates the interior and functional elements

this vibrant color choice injects energy and creativity into the space

breaking away from conventional, neutral-toned environments

processing techniques enhance the metal materials used

every perforation, edge fold, and structural element is intentional

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ensuring the space remains practical without unnecessary elements

0321 Studio’s goal is to create a space where young women feel empowered

the MaliMali Nail Art salon encourages girls to embrace change

project info:

name: MaliMali nail art
architect: 0321 studio 
lead architect: BuyangZheng
location: CITIC International Plaza, Shenzhen, China
area: 45 sqm (484.37 sqft)
photographer: Meat Mountain | @meatmountaiin

designboom has received this project from our DIY submissions feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

edited by: thomai tsimpou | designboom