stuart semple unveils PINKIE paint, the barbiest shade of pink anyone can own except mattel

PINKIE the barbiest pink paint but not from mattel

British artist Stuart Semple joins the Barbie world by unveiling PINKIE, the Barbiest Pink paint anyone can own as long as they are not associated with Mattel, the owner of the Barbie brand. For the Barbiest pink PINKIE, Stuart Semple, who has rivaled Anish Kapoor’s exclusive rights to Vantablack with his own blackest black ink BLINK, blends high-quality acrylic resins, optical brighteners, and new fluorescent pigments to make a shade of doll pink alike the recognizable Barbie pink. PINKIE the Barbiest Pink comes forth as the artist’s response to Mattel’s registered trademark over the doll’s signature color.

Stuart Semple shares that he has had it with corporations who seem to be fans of exclusivity and patenting colors. ‘I mean, painting an entire Malibu Dreamhouse in the stuff when there’s a global shortage, is all shades of wrong. Anyway, PINKIE is way pinker than theirs, and there’s plenty to go around,’ says Stuart Semple. With PINKIE paint, artists and creatives who are fans of the Barbie-pink shade, or even anyone who just wants to use them, may use it in their art or personal desire without the fear of being chased by corporations and personalities that have registered the certain color for their own use.

images courtesy of Stuart Semple and Culture Hustle

Stuart semple makes controlled colors available for public use

British artist Stuart Semple takes a stand against what he calls ‘BIG COLOUR’ or corporations that control the use of certain colors. Famous for his initial creation of PINK, the world’s Pinkest Pink which springs as his response to artist Anish Kapoor’s exclusive artistic rights to Vantablack, Stuart Semple and his team have since then continued to create shades of color produced by artists, creative, and corporations that have gained control over them and make them available to everyone to use, affordably and on a not-for-profit basis.

His recent release captures the bubbly and translucent character of the recognizable doll, allowing anyone to add a touch of Stuart Semple’s Barbiest Pink to their art, objects, and life. Other colors that the artist has made include Black 3.0, the world’s blackest acrylic paint; TIFF, which liberated Tiffany Blue; and IKB (Incredibly Kleinish Blue), a version of (arguably the most iconic) blue which is IKB (International Klein Blue), famously authored by Yves Klein. Stuart Semple also took Adobe and Pantone to task with his free plugin FREETONE, offering a total of 1,280 colors for free and public access.

PINKIE the barbiest pink comes as a response to Mattel’s registered trademark over the signature color

Culture Hustle owns PINKIE the barbiest pink

When visitors go to Culture Hustle – Stuart Semple’s online art shop where PINKIE paint the Barbiest Pink can be bought – they are asked if they agree that they are not an employee of Mattel or associated with Mattel, and that to the best of their knowledge, information, and belief, the new PINKIE paint will not make its way into the hands of anyone at Mattel. As soon as they agree with the terms, the paint is shipped to their place, ready to be used or complemented with other colors.

The pop-up also comes with an Anish Kapoor cookie version where the button states ‘I am not Anish Kapoor and I am happy with cookies.’ ‘We have been making paint here in the studio for years, we’ve always used it as a form of protest. The Pinkest Pink was a way to stand up to Anish Kapoor’s exclusive rights over the blackest black. Now, with Mattel using up all the pink paint, and suing people for using the color, it makes total sense to make a new, even pinker even brighter pink,’ says Stuart Semple.

Stuart Semple shares that he has had it with corporations who seem to be fans of exclusivity and patenting colors