tokujin yoshioka: suqqu packaging

‘SUQQU’ cosmetic packaging

designer tokujin yoshioka has redesigned the packaging for japanese cosmetic brand suqqu. the product line which includes bottles and packages for items such as foundations, compact powders,  facial cream masks and much more, will be available in september 2010.

according to yoshioka, many cosmetic packaging born from europe are infused with decorative elements. looking at the simplicity of traditional japanese tools, his redesigns are purposely created with a minimalist aesthetic.