NIKE house of hoops toronto murals by always with honor
all photos by eugen sakhnenko courtesy of AWH
always with honor recently worked with with art director kevin wolahan at NIKE to create a series of murals for canada’s flagship house of hoops.
tyler lang from AWH told us more about the project:
‘we worked on the portland house of hoops a couple years back and were asked to create work for canada’s first ever house of hoops located in toronto, on. the concept was to create multiple murals that showcase what makes toronto basketball so unique: it’s passionate and fiery fans as well as it’s flashy approach to the game of basketball.
the main mural as you walk in the store is a step by step sequence of a crossover, this mural is backlit which animates the full crossover sequence being performed. to the left of that mural is crowd cheering the player on as he schools the competition. there is also a woodcut sequence of a jumpshot next to the fitting room, a reminder that it’s good to be flashy but never without strong fundamentals.
as a huge basketball fan this was obviously a dream project.’
this mural is backlit and animates, illustrating the full sequence of a crossover.
view of NIKE’S new toronto house of hoops store
flashy but not without fundamentals.
